Solve All Your Marketing & Sales problems with A Fractional CMO
Your Business Doesn’t Need More Marketing. It Needs A CMO To Take Charge
Before you burn another dollar on campaigns that don’t convert. Because throwing more money at marketing won’t fix a broken funnel. You need someone who finds the leaks, plugs them, and owns the outcome.
72%
of Businesses have no one taking proper accountability of marketing
55%
of Brands have no unique Marketing Strategy
Companies waste
25–50% of their marketing budget on the wrong channels.
25–50% of their marketing budget on the wrong channels.
Why Your Business Needs A CMO
Everyone thinks they know how to do marketing right… until the ROI report hits and you’ve burnt more money on ads than a Vegas bachelor party, with nothing to show for it. Here’s what needs to be fixed immediately.
Chaotic planning
Marketing is a Frankenstein Monster
Your “strategy” is really a patchwork of random ideas: a few blog posts here, some paid ads there, maybe a half-baked email list. None of it talks to each other, and definitely not to your buyers. It looks like marketing on the surface, but it’s hotchpotch underneath.
Lost opportunities
Your Funnel Is Just A Fancy Sieve
You’re spending good money to pour leads into a bucket with holes the size of Texas. However, they just slip through the cracks, because of bad follow-up, no nurturing, terrible handoffs, and at the end of the day you’re left wondering why your pipeline’s always bone dry, no matter how much you pump into it.
Misaligned teams
Your Sales Team Hates Marketing
Your sales team rolls their eyes at every lead they get because they’re tired of wasting time on buyers who ghost, stall, or were never serious to begin with. Meanwhile, your marketers swear they’re doing their job. The result? A blame game that costs you hard-earned money every month.
Marketing drift
You’re Drowning in Shiny Objects
One day it’s TikTok ads. The next, it’s SEO. Then a viral LinkedIn post. Every tactic sounds like the silver bullet, until it drains your budget and distracts your team. With no one steering the ship, your marketing bounces from trend to trend with zero momentum (and results) to show for it.
Ownership gap
Nobody Actually Owns the Outcome
Everyone’s busy making reports, tweaking ads, or posting content, but when revenue misses target, all fingers point somewhere else. No one steps up and says, “This is on me.” So the cycle repeats every quarter: wasted budget, flat sales, and another quarter gone with nothing predictable in your pipeline.

SADAN RAM
FRACTIONAL CMO
“I’m not another marketer who’s never sold a thing in their life. I’ve spent over a decade building, scaling, and fixing revenue machines for startups, agencies, and businesses that couldn’t afford to get it wrong.”
What Happens When You Actually Have a Real CMO
Your Marketing Finally Moves the Needle
Every campaign pulls its weight. Every dollar works harder than the last. You stop burning cash on ideas that “might” work and start seeing results you can actually measure.
Your Funnel Holds Onto Buyers and Closes Them
No more ghosting, dead leads, or holes you can’t plug. Leads come in qualified, get nurtured the right way, and exit as revenue, predictably and consistently.
Your Sales and Marketing Teams Become One Growth Machine
No more finger-pointing. No more turf wars. Sales and marketing speak the same language: revenue. Hand-offs are smooth. Deals get done faster. Everyone’s rowing in the same direction.
Your Growth Compounds Instead of Stalling
You stop chasing every shiny trend. You double down on what works. Wins stack on top of wins. Momentum builds every quarter, and you finally feel in control.
Someone Actually Owns the Outcome
You’re not left wondering where the money went. You know who’s driving the ship. I am accountable for turning your expenditure into profit, and I treat it as if it were coming out of my own pocket.
What Happens When I Step In
The journey to success is long and arduous. Here is how I will get your team there
I Find Out What’s Broken
I start by digging into your entire pipeline – top to bottom. Where are leads getting stuck? Where is money bleeding out? Where are your teams working at cross-purposes? I look at your numbers, your funnel, your messaging, your follow-ups, every place a good lead can die.
Figure Out What’s Worth Keeping and What’s Not
Not everything you’re doing is wrong, but I guarantee some of it’s wasting money. I call out what’s actually working and what needs to be cut.
I Give You a Real Plan. Not just a Slide Deck
I build you a clear, practical roadmap that shows exactly what has to change: your offers, your campaigns, your hand-offs, your follow-up systems, your team’s roles. Nothing fuzzy, here every piece ties back to revenue.
I don’t vanish behind reports. I run the playbook with you, rewriting messaging, fixing lead scoring, helping sales talk to marketing like adults, getting your agencies in line, hiring what’s missing. I’m part of your team and not just another mouth on the payroll.
The Bottom Line
Look Marketing isn’t magic. It’s discipline. It’s accountability. And it’s having someone who owns the outcome like it’s their own money on the line. Because with me, it is.
What Happens When I Step In
The journey to success is long and arduous. Here is how I will get your team there
I Find Out What’s Broken
I start by digging into your entire pipeline - top to bottom. Where are leads getting stuck? Where is money bleeding out? Where are your teams working at cross-purposes? I look at your numbers, your funnel, your messaging, your follow-ups, every place a good lead can die.
Figure Out What’s Worth Keeping and What’s Not
Not everything you’re doing is wrong, but I guarantee some of it’s wasting money. I call out what’s actually working and what needs to be cut.
I Give You a Real Plan. Not just a Slide Deck
I build you a clear, practical roadmap that shows exactly what has to change: your offers, your campaigns, your hand-offs, your follow-up systems, your team’s roles. Nothing fuzzy, here every piece ties back to revenue.
I Get in the Trenches with Your Team
I don’t vanish behind reports. I run the playbook with you, rewriting messaging, fixing lead scoring, helping sales talk to marketing like adults, getting your agencies in line, hiring what’s missing. I’m part of your team and not just another mouth on the payroll.
I Keep Fixing What Breaks
Markets shift. Buyers change. We don’t leave after the first results hit. I stay part of your team, reviewing results, tracking what’s working, and tweaking your approach before you waste another quarter on stuff that doesn’t convert.
The Bottom Line
Look Marketing isn’t magic. It’s discipline. It’s accountability. And it’s having someone who owns the outcome like it’s their own money on the line. Because with me, it is.
What Happens When I Step In
The journey to success is long and arduous. Here is how I will get your team there
I start by digging into your entire pipeline - top to bottom. Where are leads getting stuck? Where is money bleeding out? Where are your teams working at cross-purposes? I look at your numbers, your funnel, your messaging, your follow-ups, every place a good lead can die.
Not everything you’re doing is wrong, but I guarantee some of it’s wasting money. I call out what’s actually working and what needs to be cut.
I build you a clear, practical roadmap that shows exactly what has to change: your offers, your campaigns, your hand-offs, your follow-up systems, your team’s roles. Nothing fuzzy, here every piece ties back to revenue.
I don’t vanish behind reports. I run the playbook with you, rewriting messaging, fixing lead scoring, helping sales talk to marketing like adults, getting your agencies in line, hiring what’s missing. I’m part of your team and not just another mouth on the payroll.
Markets shift. Buyers change. We don’t leave after the first results hit. I stay part of your team, reviewing results, tracking what’s working, and tweaking your approach before you waste another quarter on stuff that doesn’t convert.
Look Marketing isn’t magic. It’s discipline. It’s accountability. And it’s having someone who owns the outcome like it’s their own money on the line. Because with me, it is.
Our Clients
Throughout Our Journey, We Have Transformed The Course of Countless Businesses
Here are some kind words from a few of them
“ Sadan and his team at SPV transformed our digital presence, redesigning our website, optimizing our content and keywords, and driving steady, high-converting traffic that directly boosted our leads and revenue."

Telematica
Automotive & Technology
“ Pipeline Velocity exceeded expectations by taking full ownership of our performance marketing, demonstrating exceptional reliability, responsiveness, and accountability qualities that make them a truly outstanding partner.”

Digital Nirvana
Technology & SaaS
“ Working with the Pipeline Velocity team has been great. We needed a full-stack marketing team who understood our industry and could manage a big work load without a long ramp-up time. Sadan and the entire Pipeline Velocity team are excellent to work with.”

BrickHouse GPS
IoT, Tech & Telematics
Our Playbook
Not Ready to Commit? No Problem, Take Our Playbook for a Spin
It’s Completely Free. No Strings Attached

Hey, we get it. Choosing a partner is a big deal, and maybe you’re still in browse mode. No rush.
In the meantime, how about a freebie? We’ve bundled up our best tips and tricks into a handy Playbook just for you. It’s packed with the same strategies we use to crank up leads, boost organic traffic, and light up social media engagement.
Download it, flip it through, and see how a few tweaks here and there can set your trajectory towards success.
It’s Completely Free. No Strings Attached

Our Blogs
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Our Clients
Frequently Asked Questions
Why are my leads not converting into sales?
Low lead-to-sale conversion often stems from poor lead qualification, lack of timely follow-up, or disconnected sales processes. Optimizing your CRM, refining your sales playbook, and personalizing outreach can dramatically improve close rates.
How can I improve my outbound sales response rates?
Response rates increase with personalization, clear value propositions, and multi-channel outreach. Tools like LinkedIn messaging, targeted cold emails, and follow-up automation help you reach decision-makers where they are most active.
What percentage of leads are typically sales-ready?
Only about 25 percent of leads are sales-ready at first touch. Lead scoring, segmentation, and intent data analysis help prioritize the right leads for faster conversions.
How important is speed to lead in closing sales?
Nearly 35 percent of deals go to the vendor who responds first. Automated CRM triggers and instant follow-up workflows are crucial for capturing interest while it’s hot.
What does a sales playbook include?
A sales playbook typically includes buyer personas, outreach scripts, objection handling techniques, email templates, and clear stages for lead progression. It ensures your sales team stays consistent and effective.
Why is my CRM not helping my team close more deals?
A poorly set up CRM creates friction instead of efficiency. When customized with automated workflows, clean data, and real-time reporting, it becomes a high-performing sales engine instead of just a contact list.
How do I build a good contact list for B2B sales?
Google Ads, Facebook, and Instagram remain the top platforms. We choose based on your audience's online behavior and test to maximize ROI across multiple touchpoints.
What is intent data and how does it help with sales?
Intent data tracks behaviors like content consumption and search activity to identify buyers who are actively looking for solutions. Using this data can increase conversion rates by 400 percent or more.
What makes a successful multi-channel sales strategy?
A successful strategy reaches prospects across email, LinkedIn, calls, and other touchpoints in a consistent, coordinated manner. Each message reinforces your value, improving recall and engagement.
How do I know if my sales team needs enablement support?
If your sales cycle is long, your reps are missing quota, or your CRM data is disorganized, it's time for enablement. Playbooks, automation, and real-time analytics can help your team sell more effectively.